Category: Marketing

What Is Marketing Really All About? – The Business Skills Hour With Richard Maun

Richard Maun

Marketing is all about what our message is and how we can get it out into the world, so that people choose to work with us.

Marketing is about doing, so John and Richard will talk about practical approaches, focussing our efforts and being consistent over time. Please join us to learn 3 top tips and find out the brilliant marketing question that 99% of people forget to ask.

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TA Does The Business – Richard Maun

Richard Maun

In this interview Richard talks about how TA has helped him run his own business successfully and how he uses it when coaching and delivering organisational change.

Richard is a business coach, best-selling author, hosts a weekly business radio show and has been awarded Accredited Teacher status at Cranfield University. He has taught TA skills to executives and managers and used TA to benefit hospitals, SME’s, charities and single-handed businesses. His secret mission is to write a whole book about Physis, and he’s started with chapters about it in his books Bouncing Back and Riding the Rocket.

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Building your Own WordPress Website – Mieke Haveman

Mieke Haveman

Mieke Haveman from Mieke’s marketing for Counsellors talked about her upcoming Build your own WordPress website course (offered through online training for counsellors).

Mieke’s Screen ShareBut you will get something extra during this interview. We will do screen sharing on air so you can have a look at her computer. She will give you a peek of what the back end of WordPress looks like. Back end is the area where you build your website and viewers don’t get to see.

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Marketing Your Counselling Practice – Lin Cheung

Lin Cheung

Before training as a psychotherapist Lin Cheung had a successful career in sales and marketing. In this workshop she will share with you some of her ideas on how to use online marketing and social media to support your business and build a successful private practice.

Lin is also a part-time artist and talked about the marketing strategies that she uses in this work and how they might be similar and different to how she markets her private counselling practice.

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How To Write for Your Website To Attract Clients – Mieke Haveman

Mieke Haveman

Mieke has a passion and a flare for marketing Therapy and Coaching practices via the internet. As a regular blogger, tweeter and Facebook user Mieke has built up an expertise that she is now using to help Therapists and Coaches to find their ideal clients.

In this interview Mieke talked about how to write for your website in a way that will speak to the clients who will most benefit from what you offer. This will include describing how best to use the front page of a website, how to structure a website and a some thoughts about social media.

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